Hyper-relevancy: Why and how we must change the way we’re sending outbound emails

When: Tues 29 Nov, 10am - 11am GMT / 11am - midday CET

Register: Click here to register

About: Hyper-relevancy: Why and how we must change the way we’re sending outbound emails

We are excited to be hosting our next session with our GTM Expert, Harrison Rose.

Companies are sending more outbound email than ever, evidenced by the combined valuation of Salesloft & Outreach totalling >$6bn.

In such a busy market it’s hard to stand out, and companies have defaulted to hyper-personalisation. Trying to deliver a message truly tailored to the recipient in order to yield a response, or to book that highly sought after qualified meeting.

In this webinar we’ll talk through the concept of hyper-relevancy as an evolution on hyper-personalisation. Delivering tailored messages to prospects based on the observable needs of the business. Maintaining high response rates, meetings booked, but seeing improved metrics later down the funnel in win rates and net retention.

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