Cobee
Cobee takes benefits management and salary sacrifice to another level with a 100% digital platform aimed at staff well-being. With just a click of a button, both companies and people can access all services on the website and their mobile phone app, without intermediaries or complications.
The Human Resources departments have a powerful compensation tool which drastically reduces administration and paperwork and improves the company’s employer branding. In turn, staff can access and enjoy all benefits when and as they choose in a single place and with a single card, and can consult their transactions and savings in real time.
Since its creation in 2019, Cobee has worked in Spain with companies such as Ogilvy, Booking, Workday, N26, JTI, Job & Talent, Avis, Línea Directa, Michelin and Glovo. In January 2021, it expanded its services to Portugal, where it had already acquired a wide range of clients.
In 2019, Borja Aranguren launched his own project when he founded Cobee, where he is CEO, after building a powerful professional background on solid academic training. He gained extensive working experience in different companies before entering the world of fintech.
In OnTruck, a start-up developing technologies that make transport a fluid and efficient experience, he held important posts as Spain Sales Manager and Director of Strategy. Before that, he worked for the consultancy firm McKinsey & Company, advising the leading companies and public institutions in Spain on how to face key challenges and deliver a differential and sustainable performance. He began his professional career at the lending technology company Contante.
He graduated in Industrial Engineering from the Public University of Navarre. In 2012, he was awarded a grant to study at San Diego State University (California). In 2013, at the end of this grant, he combined two years of Business Management at the Spanish Open University with the Master of Engineering degree.
From the foundation of the company, Nacho applied all his HR experience to successfully develop and implement a commercial strategy based on a team familiar with the market. Previously, he was Head of Sales in the Gympass team and covered several markets: Spain, France and Portugal, where he established the company and developed its business strategy from scratch. His professional career has seen him hold commercial managerial positions in both national and international companies, including BeWanted and EF Education First.
Nacho was awarded a degree in Law from the Complutense University of Madrid. He completed his university studies with a course in leadership with the objective of broadening his knowledge about the development of strategic marketing plans and sales policies. He also studied Business Administration and Management at ESADE.
